Integrated Marketing Communications

This seminar is presented by Ms. Natasha Lamb, marketing consultant and lecturer, successfully implementing multi-channel marketing, branding, PR, and sales campaigns in blue chip multinationals in Asia and Europe.

NATASHA LAMB, MBA
Marketing Consultant

She headed Colgate marketing in Russia and Baltics countries for ten years. She successfully launched several brands, achieving toothpaste category leadership in Russia and Lithuania. In the Philippines, she worked as marketing consultant for several consumer goods companies, including Colgate. As the Dean of the School of Business at SFU, Ms Lamb introduced unique BA program in Business Studies and Computer Science from the University of Chester. She also led and developed SFU’s digital presence (Website, LinkedIn, Facebook, Twitter, SEO, blogs) as well as the Marketing Plan for the new MBA Programme. She currently heads the British Chamber of Commerce of the Philippines, focusing on the project of building a strategic alliance between the Chamber and the UK Trade and Investment, intended to deliver a step-change to support UK businesses looking to succeed in the Philippines.

POWER UP YOUR MARKETING!